Some recent advertising from Sweden,

White Line Fever out now! Buy it in paperback.

For Yes/Fairy?

http://www.flogos.net

Source: Flickr

http://www.freshcotton.com/

Source: http://www.s-f.se/awards/eng/d2d/

Cool stuff. Wasent expecting that.

http://www.youtube.com/experiencewii

Wario Land, Shake It,

http://www.wariolandshakeit.com

An outdoor campaign for the TV show Who can beat Fredrik and Filip?

Scribbled on eurosize:

Guerilla… eh, guerilla use of traditional media, eh.

“I can beat you!” etc.

“My dad’s richer than your’s”

I guess this is part of the campaign… Wonder what people not in advertising think about it.

Here’s a video of an event were the main tele communications company in Sweden stops 100 people (extras) at Stureplan in the center of Stockholm. The extras freeze on call by a pause symbol being shown on the large nearby plasma screen.

Very fresh, one more video coming:

More about the event (in Swedish).

Client: Telia
Agency: Storåkers

I’m sure a lot of people will think about the event that took place at The Grand Central in New York.

Did Telia do wrong to borrow this idea? Yes! No! No comment! View Results  Loading ...

Pictures of the Stockholm event:

One guerilla for the Swedes. To explain the benefits of Skandiabankens mortgage, “The mortgage ladder” stickers was put on the stairs leading up to an apartment for sale. Each sticker containing the interest and procentages of different mortgage amounts, climbing a notch for every step taken.

Client: SkandiaBanken
Agency: John Doe Worldwide

Nice guerilla,

Leads to www.uspsjedimaster.com

Source

Havent we all had this idea?

http://www.thisistags.com