We’ve all seen and fallen in love with The Economist ads. But what about the commercials?

And a more recent,

Classic,

The way to success in the ad business, four beginning steps by Alex Bogusky.

If you have to be afraid of something, then fear mediocrity

An old friend of mine stopped by the office the other day to ask me about our new business process. He has a smaller agency and they’re looking for strategies to help grow the shop. The first time we ever met he was helping us with some of the work connected to launching the Florida Truth campaign. CP+B was about 60 people back then so he’s seen us go through a lot of changes and I think we were both surprised by a lot of what the conversation revealed as the drivers of growth for us. I wanted to jot them down while they were still fresh in my head.

http://alexbogusky.posterous.com/if-you-have-to-be-afraid-of-something-then-fe

Tvåa på bollen: Resumé found some more videos, check their post.

Fred & Farid wins Grand Prix in Press for their Wrangler Campaign, “We are animals”.

http://www.dagensmedia.se/nyheter/byraer/article58897.ece

A PDF with all the winners:

http://www.dagensmedia.se/incoming/article58901.ece/BINARY/Press+Lions+Winners.pdf

See more executions on the Fred & Farid website.

Credits:

Advertising Agency: FFL Paris, France
Executive Creative Directors: Fred & Farid
Art Director / Copywriters: Julie Louison, Perinne Durand:
Agency Supervisors: Fred & Farid, Daniel Dormeyer, Brani Branitcheva, Vassilios Basos, Paola Bersi
Advertiser Supervisor: Giorgio Presca, Mark Cuthbert, Gary Burnand, Carmen Claes
Art Buyers: Camille Guerrier, Charlotte Delobelle
Media Strategy and Buying: FFL Media, Pascal Crifo

Nice. Someone got free hands and a check book. That makes us curious. What does your office look like? Please send us pics off your offices so we can make a post about them all. Please attach some explaining text to the pictures if you may.

http://www.aintnodisco.com/2008/08/18/lukas-lindemann-rosinski/

Welcome to Hamburg Airport

A fast look at advertising during this weekends visit to Hamburg.

Welcome to Marlboro Country.

WTF? Red Bull Cola? Unfortenately we didn’t have an opportunity to try it.

(more…)

HONDA Guerilla at Norrmalmstorg in Stockholm. Photo taken 28th June 2008.

http://www.hondadreams.se/#/environment/

Campaign for Telia Mobile Internet. Telia is one of the major Telephone Companies in Sweden. In their advertising we get to follow the life a family of three. A son, his sister and their father.

Agency: Storåkers McCann, Sweden
Client: Telia

Title: Under ytan:

Super: “Take Internet with you this summer”

Title: Över ytan

Translation:
Son - Did you find the computer?
Dad - No, but I managed to save the Internet
(holding an USB mobile Internet modem)

Super: “Take Internet with you this summer”

Here’s a nice idea for Stockholm Quality Outlet, a fashion outlet located a couple of miles outside Stockholm. These posters are strategically placed outside high fashion malls around Stockholm. This one next to posh NK.

Headline: “Changing room”
Body copy: “Same brands as on the high street. Totally different prices.”

Agency: John Doe Worldwide, Sweden
Client: Stockholm Quality Outlet