An outdoor campaign for the TV show Who can beat Fredrik and Filip?

Scribbled on eurosize:

Guerilla… eh, guerilla use of traditional media, eh.

“I can beat you!” etc.

“My dad’s richer than your’s”

I guess this is part of the campaign… Wonder what people not in advertising think about it.

One guerilla for the Swedes. To explain the benefits of Skandiabankens mortgage, “The mortgage ladder” stickers was put on the stairs leading up to an apartment for sale. Each sticker containing the interest and procentages of different mortgage amounts, climbing a notch for every step taken.

Client: SkandiaBanken
Agency: John Doe Worldwide

Welcome to Hamburg Airport

A fast look at advertising during this weekends visit to Hamburg.

Welcome to Marlboro Country.

WTF? Red Bull Cola? Unfortenately we didn’t have an opportunity to try it.

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HONDA Guerilla at Norrmalmstorg in Stockholm. Photo taken 28th June 2008.

http://www.hondadreams.se/#/environment/